About Blue Frontiers
Blue Frontiers is set to develop floating sustainable settlements in 2020 in an effort to adapt to rising sea levels and provide humanity with a flexible, alternative socio-political framework.
Objective
Blue Frontiers needed help getting ready for their ICO. With only 1,200 followers on Facebook they were concerned that people wouldn't find their project credible, and that they might not hit their ambitious funding goals.
Solution
Video Production
Facebook Ads
Social Management
We developed a socially optimized, one minute video that explains Blue Frontiers mission for sustainability and a better future. We paired this with strategic, targeted Facebook Ads to attract a likeminded following.
Results
+ 125,000 Facebook Fans
+ 2M Impressions
+ 1,722% Engagement
As a result, we grew Blue Frontiers Facebook audience by over 120,000 fans in 2 months for just $0.01 per fan. Blue Frontiers successfully hit their $2M ICO presale target with the help of our efforts.
